UX Research + UX Design

UX Design Prototype & Slide Presentation – OPPI Redesign

Audience: Developed for course instructors and OPPI partners to evaluate prototype usability and interface logic.

Purpose: To translate research findings into a redesigned interface through iterative wireframes, hi-fi Figma prototypes, and a stakeholder presentation.

Context + Challenges: Required aligning interaction design with accessibility expectations, maintaining consistency with existing OPPI brand elements, and ensuring prototype screens supported priority tasks.

Skills Demonstrated:

  • iterative lo-fi → hi-fi prototyping

  • interface layout + information hierarchy

  • clickable Figma interactions

  • visual consistency + CRAP principles

  • client-facing presentation + narrative design

Role: Team Lead- Designed wireframes, co-built the Figma prototype screens, created the presentation, and co-presented the final design rationale.

Client
Pikes Peak Outdoor Recreation Alliance

Year
2025

UX Research Project – PPORA Redesign

Audience: Created for the UX Research & Methods course and intended for PPORA project stakeholders and classmates evaluating research rigor.

Purpose: To investigate user pain points in accessing natural resource and fire shed risk data, identify key red-route tasks, and provide evidence-based recommendations for redesign decisions.

Context + Challenges: Conducted under a tight project timeline with limited existing documentation. Required organizing raw interview and observational findings into personas, affinity maps, and validated task flows.

Skills Demonstrated:

  • user interview planning and moderation

  • affinity mapping + pattern recognition

  • persona + journey development grounded in research

  • task flow documentation and prioritization

  • synthesis + reporting in UX format

Role: Led research planning, documentation, persona writing, and task-flow modeling.

Client
Outdoor Pikes Peak Initiative

Year
2025

Content Strategy + Planning

Client
Habitat for Humanity of the Pikes Peak Region

Year
2025

Audience Analysis Report – Habitat for Humanity Pikes Peak Region

Audience: Instructor and stakeholders simulating Habitat communications staff evaluating message targeting.

Purpose: To assess the needs, motivations, and communication preferences of distinct donor, volunteer, and partner audiences for future messaging planning.

Context + Challenges: Required synthesizing limited data sources to construct realistic personas and segmentation models while maintaining ethical representation.

Skills Demonstrated:

  • rhetorical audience segmentation

  • qualitative data interpretation

  • persona development + messaging framing

  • concise technical writing in analytical format

Role: Sole researcher and writer; developed personas, communication needs matrix, and actionable messaging insights.

Client
Habitat for Humanity of the Pikes Peak Region

Year
2025

Content Strategy Plan – Habitat for Humanity

Audience: Instructor and simulated Habitat communications team reviewing long-term content planning.

Purpose: To outline a cohesive messaging and channel strategy supporting donor engagement, volunteer retention, and storytelling consistency.

Context + Challenges: Required aligning organizational mission, audience segmentation, and realistic content pacing within resource constraints.

Skills Demonstrated:

  • content inventory + prioritization

  • channel + workflow planning

  • key messaging frameworks + editorial strategy

  • structured documentation in a strategic report

Role: Planned content themes, workflows, and KPIs; authored the complete written plan.

Technical + Visual Communication

Client
Habitat for Humanity of the Pikes Peak Region

Year
2025

Style Guide – Habitat for Humanity

Audience: Intended for internal communications and content creators producing branded public-facing materials.

Purpose: To ensure visual and rhetorical consistency across digital content, templates, and organizational messaging.

Context + Challenges: Required adapting Habitat brand expectations while designing a usable and expandable internal guideline document.

Skills Demonstrated:

  • tone + voice guidelines

  • typography + color standards

  • formatting rules for digital text + images

  • document design + layout choices

Role: Developed visual formatting conventions, page layout, and reference standards.

Instagram + Newsletter Templates & Completed Examples – Habitat for Humanity

Audience: Internal communications staff and future users producing recurring outreach materials.

Purpose: To create reusable templates that streamline workflow, maintain brand consistency, and support clearer storytelling for donor/volunteer engagement.

Context + Challenges: Required balancing visual storytelling with accessibility and readability constraints, especially for digital/social contexts.

Skills Demonstrated:

  • visual communication + layout hierarchy

  • CRAP principles applied to real use cases

  • adaptable template design for repeated messaging

  • audience awareness for community outreach

Role: Designed templates and example content; structured layout, selected imagery, and wrote micro-copy.

Client
Habitat for Humanity of the Pikes Peak Region

Year
2025